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Color Wow combined two powerful hair technologies – the conditioning benefits of an oil with the shine power of a serum – in one ultra lightweight product for both styling and treatment benefits. The humectant oils penetrate hair strands to help restore elasticity and suppleness for silkier, healthier hair. The serum component forms a crystal clear, UV protectant shield that seals the outer cuticle layer flat, plus adds an intensely glossy finish that recaptures “first-day” color vibrancy.
Why It's WOW
- Combines the conditioning benefits of an oil with the shine power of a serum
- Ultra-light, non-greasy
- Sparkling high-gloss finish locks down the cuticle and seals split ends
- 3 levels of heat protection
- Protects against UV rays and color fade