Need a boost? Lather up with BOOSTA Shampoo, a rich, thick, luxurious shampoo that gently cleanses while removing product buildup that can sometimes weigh hair down. It contains coconut oil to cleanse and protect, and pro-vitamin B to add moisture...

Make frizz and flyaways a thing of the past with LAZER Straight Conditioner, a specially formulated conditioner that smoothes, softens and tames frizzy, coarse, or curly hair. It contains shea butter and Argan oil for moisture and shine, plus sunflower...

Make frizz and flyaways a thing of the past with LAZER Straight Conditioner, a specially formulated conditioner that smoothes, softens and tames frizzy, coarse, or curly hair. It contains shea butter and Argan oil for moisture and shine, plus sunflower...

Give hair a healthy dose of moisture and protection with 7SECONDS Masque, a deep conditioning treatment enriched with shea butter, vegetable proteins, amber extract and other highly reparative ingredients. After 10 minutes with the 7SECONDS Masque, strands will be nourished...

Seal in moisture and ensure long-lasting body with BOOSTA Conditioner, a rich and creamy conditioner that hydrates without weighing hair down. It contains shea butter, argan oil and green tea extract for moisture and shine, pro-vitamin B for volume, and...

Want a product that does it all? Meet CREAMY Paste, a versatile styling paste that, well, does it all. Add to damp hair at the roots to gain lift, or at the ends to add thickness, and anywhere in between...

MAX CONTROL Spray is the perfect choice if you want to keep your style in place, but still want some natural movement. It's strong-hold, brushable, flake-free formula is ideal for up-do and half-up styles that need hold and movement and...

If you need to finish strong then SESSION-MAX Spray is the right choice. Its maximum-hold, flake-free formula guarantees your style stays all day (and night). Ideal for styles that require little to no movement. [directions]   Use on dry hair...

Turn up the volume with BOOSTA Volumizing Spray, a body-building spray that gives hair a boost of weightless volume, especially when used with heat. It can also be used to create texture and definition or spray directly to the root...

Turn up the volume with BOOSTA Volumizing Spray, a body-building spray that gives hair a boost of weightless volume, especially when used with heat. It can also be used to create texture and definition or spray directly to the root...

7SECONDS Detangler instantly detangles, smoothes, and protects. This protein-based leave-in conditioner leaves hair strong and healthy while targeting tangles and knots. Our detangler also seals the cuticle and protects hair from heat and UV. It's a must-have for all hair...

Humidity has met its match with LAZER Straight Relaxing Fluid, a specially formulated styling fluid designed to smooth, soften and controls curls, tangles and frizz. It contains coconut oil to add moisture while sealing the cuticle, pro-vitamin B to add...

If curls need definition and hold, then reach for BOING Defining Curl Cream. Not only does it moisturize curls with coconut oil, ProV and other plant-sourced vitamins, but it defines and holds curls in place too. Its formula activates curls...

From a slicked back wet look to the most amazing beach waves, BLOW&SET Lotion does it all. Lift, curl, sculpt, smooth, shape – all of it with long-lasting results. It also delivers shine, volume, and hold no matter what style...

Brighten up brassy blonde in 60 seconds with BLONDA Toning Violet Shampoo, a specially formulated purple shampoo designed to get blonde tones and highlights lighter and brighter in just one minute. This ultra-violet formula gently cleanses, purifies, and neutralizes unwanted...

Reset and revive hair once a week with WEEKENDER Shampoo, a clarifying shampoo that gently removes product buildup (without stripping hair of its natural oils) and restores hair's natural shine, softness, and manageability. It is also safe for chemically treated...

Craving that effortless, textured second-day look? Get tomorrow's hair today, with SECOND Day, a weightless finishing cream that creates that lived-in, earthy texture that can be worn immediately. [directions] Use on dry hair only. Rub SECOND Day between palms and...

Don't lose your cool with BLONDA Daily Shampoo, a specially formulated shampoo developed to use on no-tone days. This rich and creamy daily shampoo soothes the scalp while gently cleansing hair without stripping color or dulling highlights. It contains coconut...

Keep your hair clean and healthy with this Go247 Men's Conditioner. It is lightweight and rinses easily to eliminate build-up. This product is vitamin enriched to moisturize your hair, leaving it silky and soft. It is ideal for daily use...

Get that effortless beachy look, without the beach, with BEACH Day texturizing spray, a specially formulated styling spray that's designed to give you full, tousled texture in just a few seconds. It contains natural sea salt to add texture and...